Welcome home to HomeJoy
Thoughtful guidance, honest advice, and deep local expertise - every step of the way.
With over 23 years of experience in the Capital Region, Joy Iafallo brings deep local knowledge, thoughtful guidance, and a genuine passion for helping people navigate the often-complex process of buying or selling a home with confidence and clarity.
Why work with Joy
EXPERIENCE
The Right Homes in the Right Places
From charming neighborhood homes to standout properties across the Capital Region, Joy helps clients discover opportunities that truly fit their lifestyle and goals. Her deep local knowledge allows her to spot value, understand market trends, and guide buyers toward homes that make sense both now and long term. Whether buying or selling, Joy knows how to position a property to stand out in today’s market.
PASSION
Experience Meets Enthusiasm
Real estate isn’t just a career for Joy, it’s a craft built on relationships, problem-solving, and helping people move forward with confidence. She brings energy, care, and enthusiasm to every transaction, staying fully engaged from the first conversation to the final closing. That passion shows in the way she listens, prepares, and advocates for her clients every step of the way.
ATTENTION
Professional Guidance, Proven Results
With over 23 years of industry experience, Joy offers the insight and steady guidance that only comes from time spent navigating all types of transactions. She understands the many moving parts involved in buying and selling and is proactive about identifying potential challenges before they arise. Clients value her clear communication, attention to detail, and ability to simplify complex decisions.
DEDICATION
Every Client. Every Detail
Every client, whether a first-time buyer or a seasoned homeowner, receives the same level of care and attention. Joy takes the time to understand each person’s goals, concerns, and timeline, providing honest advice tailored to their unique situation. Her commitment is simple: to be a trusted guide and advocate during one of life’s most important transitions.
About HomeJoy
Buying or selling a home is a major life decision, and having the right guide can make all the difference. HomeJoy was created to offer thoughtful, experienced real estate guidance rooted in trust, preparation, and local expertise. Led by Joy Iafallo, a Licensed Real Estate Broker with over 23 years of experience in the Capital Region, HomeJoy is dedicated to helping clients move forward with confidence.
